HUAWEI declared that it is just a Matter of Time to Open the American Market

HUAWEI would like to tell a story as Forrest Gump, it is just a matter of time to open the American market.

Several days ago, HUAWEI launched the newly flagship P8 and larger P8 max, which are weapons that used to compete with Apple 6 and Samsung S6. During the debut, ZhangXiaoyun, the new CMO of HUAWEI received the interview of Beijing Morning Post and said that the hardware of HUAWEI is not bad when compared with Apple and Samsung. Now the biggest challenge is how to make a breakthrough in brand, stepping into the palace of world-class brand.

After a little success in P7 and Mate7, ZhangXiaoyun thinks that P8 is definitely a hot. Last year HUAWEI achieved a great success. It is still quite difficult to buy a Mate7 nowadays. And the worldwide sale of P7 is 6 million. It is expected to reach 10 million sales in P8.

Meanwhile ZhangXiaoyun also emphasized that the sale and market share are not the ultimate goal of HUAWEI. At present, it is the greatest challenge to make the HUAWEI brand wide-spread. “The spirit of HUAWEI contains some precious quality especially engineers of HUAWEI. As the engineering boys, they are quite aware of what they really want and willing to be immersed in this career like Forrest Gump. Maybe outsiders consider them silly and naive, but only like this could they go further.” said ZhangXiaoyun. HUAWEI want to tell a story of Forrest Gump, a story of on the way, a story of happiness as well.

More and more Chinese mobile phone vendors push to overseas market. And HUAWEI is planning a worldwide strategy. As for how to open the American market, ZhangXiaoyun said, “America is absolutely an important market of our plan, and I believe it won’t be far behind. In addition, she pointed that consumers must be moved if there are good and reliable products. So it is really a matter of fact to open the American market.

HUAWEI P8 owns several selling points good looking compared with two rivals in slimness; there are plenty of creative technology such as waking up the mobile phone by presupposed voice; it can challenge the two shooting dead zone dark light and high light. Besides, there are KUWO makeup modes which can automatically beautify people’s looking. The journalists of Beijing Morning Post have such a feeling: lots of details of P8 can aim for consumers’ pain point.

It is reported that P8 will receive booking in April 16th and launch in April 23th at 499 RUR. And P8 max will debut next month with the price of 549 EUR. According to what ZhangXiaoyun revealed, both of them will be cheaper domestically, which will be published in April 22th, that is to say, tomorrow.